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Berliet seemed to be a French manufacturer connected with automobiles, buses, trucks and military autos among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 as well as merged with Saviem in a new Renault Trucks corporation in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started the experiments with automobiles in 1894. Some single-cylinder cars ended up followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte inside Lyon. Berliet started to construct four-cylinder automobiles featured by way of honeycomb radiator and aluminum chassis frame was used as an alternative to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model for the American Locomotive Company.

Just before World War I, Berliet offered a selection of models from 8 CURRICULUM VITAE to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 along with 1912. From 1912, six-cylinder models were manufactured upon individual orders just.The First World War led to a massive increase sought after. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands on the factory's capacity, necessitating major investment throughout production plant and manufacturing plant space.In 1915 a 500 hectare site was obtained between Vénissieux et Saint-Priest to be able to build a new primary factory.The Berliet CBA grew to be the iconic truck for the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of these were leaving the plant daily. Under license from Renault, Berliet were also providing shells and battle tanks right now. The number of personnel employed increased to 3, 150.By 1917 the worth of annual turnover received multiplied fourfold since the start of the war, and a new legal structure was deemed correct. The company became the particular Société anonyme des Cars Marius Berliet.After the war the manufacturer reoriented part of its production back to be able to passenger cars, but Berliet nevertheless observed themselves with excess capacity, as the army was no more buying all the trucks the factory could create, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to generate just a single style of truck and a single type of car, which represented a starting from his pre-war current market strategy. The single truck on which Berliet focused was your 5 ton CBA that had served the media so well during the particular war.

The passenger car being produced, exhibited on the Berliet stand on the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern look. Marius Berliet was it's unlikely that any to miss a key: rather than devote time and engineering talent to creating a new car for the newest decade, he obtained and replicated an American Dodge. The Dodge was famously robust, and the Berliet replicate was well received throughout March 1919 when the idea had its first community outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high plus the simple disc wheels have been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used within the car's construction was from the same quality as the United states steel used for this Dodge, and this resulted in series problems for your early customers of your "Berliet Type VB" and serious reputational problems for the company.

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The factory have been set up to produce the "Berliet Type VB" in the rate of 100 cars per day which would have been an ambitious target within any circumstances. The rapid drop-off successful for what at this time was the manufacturer's merely passenger car model that followed the high quality issues plunged the small business into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in doubt, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to repay all the company's creditors as well as the firm therefore fell into the hands of the finance institutions. Berliet was nevertheless able to retain operational control. During the ensuring several years, supported by a sustained recovery widely used that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control above the business from the financial institutions.

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