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Berliet has been a French manufacturer associated with automobiles, buses, trucks and military motor vehicles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired through Renault in 1974 along with merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started their experiments with automobiles with 1894. Some single-cylinder cars have been followed in 1900 by the twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte inside Lyon. Berliet started to develop four-cylinder automobiles featured by the honeycomb radiator and material chassis frame was used as opposed to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model towards American Locomotive Company.

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Previous to World War I, Berliet offered a range of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc type (12 CV) had been produced between 1910 and 1912. From 1912, six-cylinder models were created upon individual orders only.The First World War led to a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands for the factory's capacity, necessitating major investment within production plant and manufacturing facility space.In 1915 a four hundred hectare site was ordered between Vénissieux et Saint-Priest in order to build a new principal factory.The Berliet CBA grew to become the iconic truck within the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 advisors were leaving the plant on a daily basis. Under license from Renault, Berliet were also producing shells and battle tanks at this time. The number of staff employed increased to 3, 150.By 1917 the value of annual turnover acquired multiplied fourfold since the beginning of the war, and a new lawful structure was deemed appropriate. The company became the actual Société anonyme des Autos Marius Berliet.Following the war the manufacturer reoriented portion of its production back to be able to passenger cars, but Berliet nevertheless found themselves with excess ability, as the army was will no longer buying all the trucks the factory could make, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to create just a single style of truck and a single kind of car, which represented a journeying from his pre-war current market strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the world so well during the particular war.

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The passenger car to be produced, exhibited on the Berliet stand for the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern visual appeal. Marius Berliet was probably none to miss a strategy: rather than devote moment and engineering talent to making a new car for the modern decade, he obtained and cloned an American Dodge. The Dodge was famously robust, and the Berliet duplicate was well received within March 1919 when the item had its first open outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high plus the simple disc wheels ended up large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used within the car's construction was on the same quality as the American steel used for the actual Dodge, and this resulted in series problems for your early customers of the "Berliet Type VB" and serious reputational damage to the company.

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The factory had been set up to create the "Berliet Type VB" for the rate of 100 cars daily which would have been an ambitious target below any circumstances. The rapid drop-off successful for what at this time was the manufacturer's just passenger car model that followed the product quality issues plunged the business into financial difficulties, with losses of fifty-five million francs recorded in a year. Survival was in doubt, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% from the share capital, but was unable to settle all the company's creditors as well as the firm therefore fell in the hands of the banking companies. Berliet was nevertheless capable to retain operational control. During the ensuring ten years, supported by a sustained recovery sought after that in turn reflected a highly effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control on the business from the banking institutions.

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