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Berliet has been a French manufacturer of automobiles, buses, trucks and military vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by means of Renault in 1974 along with merged with Saviem in to a new Renault Trucks corporation in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles in 1894. Some single-cylinder cars have been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte in Lyon. Berliet started to assemble four-cylinder automobiles featured by the honeycomb radiator and material chassis frame was used instead of wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model on the American Locomotive Company.

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Before World War I, Berliet offered a array of models from 8 CV to 60 CV. The main models acquired four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc product (12 CV) had been produced between 1910 along with 1912. From 1912, six-cylinder models were manufactured upon individual orders simply.The First World War resulted in a massive increase in demand. Berliet, like Renault and Latil, produced trucks for the French army. The military orders placed major demands for the factory's capacity, necessitating major investment with production plant and manufacturing facility space.In 1915 a 500 hectare site was obtained between Vénissieux et Saint-Priest in order to build a new primary factory.The Berliet CBA started to be the iconic truck for the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of them were leaving the plant every day. Under license from Renault, Berliet were also producing shells and battle tanks right now. The number of personnel employed increased to 3, 150.By 1917 the worth of annual turnover got multiplied fourfold since the start of the war, and a new legal structure was deemed ideal. The company became the actual Société anonyme des Cars Marius Berliet.Following your war the manufacturer reoriented section of its production back to help passenger cars, but Berliet nevertheless found themselves with excess potential, as the army was will no longer buying all the vans the factory could make, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to generate just a single type of truck and a single type of car, which represented a journeying from his pre-war current market strategy. The single truck on what Berliet focused was the actual 5 ton CBA that had served the nation so well during the actual war.

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The passenger car to get produced, exhibited on the Berliet stand for the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern physical appearance. Marius Berliet was probably none to miss a technique: rather than devote moment and engineering talent to developing a new car for the modern decade, he obtained and duplicated an American Dodge. The Dodge was famously robust, and the Berliet replicate was well received inside March 1919 when it had its first community outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used within the car's construction was from the same quality as the North american steel used for this Dodge, and this resulted in series problems to the early customers of the "Berliet Type VB" and serious reputational damage to the company.

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The factory were being set up to make the "Berliet Type VB" on the rate of 100 cars on a daily basis which would have been an ambitious target under any circumstances. The rapid drop-off successful for what at this time was the manufacturer's simply passenger car model that followed the coffee quality issues plunged the company into financial difficulties, with losses of fityfive million francs recorded in a single year. Survival was in hesitation, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to settle all the company's creditors plus the firm therefore fell in to the hands of the financial institutions. Berliet was nevertheless capable of retain operational control. During the ensuring 10 years, supported by a sustained recovery popular that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control over the business from the finance institutions.

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